How can Multi-level Marketing business model be successful

MLM and a Pyramid schemes have a similar structure, but they are based on different commission plans and concepts of selling, that results in legitimacy and illicitness, respectively of their business models. We examine 5 successful MLM Companies and summarize their strategies to understand what makes them successful and how they use network marketing to sustain business. Subsequently, we establish certain principal requirements for MLM business model to be successful in the long run.

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